Guide

Get Paid in 48 Hours: The 0-1-3-7 Collections Cadence Guide

A field-ready guide for home service owner‑operators to set up same‑day invoicing with a single payment link and run a 0‑1‑3‑7 follow‑up cadence. Includes copy‑paste text/email scripts, a driveway closeout micro‑SOP for techs, tool quick‑starts, and the two KPIs that prove it’s working.

A plain-English, field-ready guide to compress invoice-to-cash for residential jobs. Turn on same‑day invoicing with a single payment link, run a 0‑1‑3‑7 reminder cadence, and track two numbers so you know if you have a timing problem or a collections problem. Built for owner‑operators using Jobber, Housecall Pro, or ServiceFusion (with QuickBooks fallback).

What this is and when to use it

Use this for residential, due‑on‑receipt work (HVAC, plumbing, electrical, garage door, lawn, cleaning). Goal: most invoices paid inside 48 hours; 70%+ of dollars collected by Day 7.

What changes:

  • You invoice from the driveway — not tomorrow.
  • You text one link — not a PDF and a prayer.
  • You follow a simple 0‑1‑3‑7 cadence — not random calls in week three.
  • You track two numbers weekly so you can fix the right leak.

Step 1 — Turn on the plumbing (payments + SMS)

Plumbing = the settings that make paying instant and predictable. Do these first.

  • Turn on online payments in your CRM. Offer card + ACH. ACH typically costs ~1% or is capped by some processors; cards are usually ~2.9% + $0.30. Exact rates vary — check your processor.
  • Enable SMS invoicing. Collect consent at booking: “Can we text you updates about your service (arrival window, invoice, reminders)? Reply STOP to opt out.” Log consent on the customer record.
  • Use one link per invoice. No “call to pay,” no asking for card numbers by text. The invoice page should show a big Pay Now button.
  • Set terms to Due on Receipt for residential. Due date = the day you finish the job.
  • Show fee options up front (where legal). Example note on invoices: “No fee for ACH/bank transfer. Card payments may include a processing surcharge. Prefer ACH to save fees.”
  • Add a brief warranty/past‑due note: “Warranty service available for accounts in good standing.”

Step 2 — Driveway invoicing micro‑SOP for techs

Give techs a 10‑second habit they can do before putting the truck in drive.

Driveway Closeout Micro‑SOP

  1. In the job app, tap Complete/Finish.
  2. Generate invoice from the approved estimate/price book — no retyping.
  3. Tap Send > Text Message. Confirm the number on file.
  4. Paste the Day‑0 text (below). Verify the link opens. Send.
  5. Add a photo of the finished work and a short line in notes (optional but helpful on disputes).

If signal is bad: mark “Needs Office Send” and text/email from the office within 15 minutes. No jobs end the day without an invoice out.

Coach notes for ride‑alongs:

  • Timing beats perfection. If the price was agreed and the work is done, send it.
  • The invoice link answers most questions (line items, photos, terms). Let the tool do the heavy lifting.
  • Post a weekly scoreboard: “% invoiced same‑day by tech.” Celebrate the leaders; coach the laggards.

Step 3 — The 0‑1‑3‑7 cadence (with plug‑and‑play scripts)

Four touches. One link. Friendly until Day 7.

Day 0 — Send before leaving the driveway
SMS:
"Hi [CUSTOMERFIRST] — thanks for choosing [COMPANYNAME] today. Your invoice for [JOBNAME] is ready. View & pay here: [INVOICELINK] Reply STOP to opt out."

Email (fallback or in addition):
Subject: Your [COMPANYNAME] invoice for [JOBNAME]
Body:
"Hi [CUSTOMER_FIRST],
Thanks again for having us out. Your invoice [INVOICENUMBER] for [JOBNAME] is ready here: [INVOICE_LINK]
• Pay by card or ACH (no fee for ACH)
• Terms: Due on receipt
Questions? Reply to this email or call [OFFICE_PHONE]."

Day 1 — Friendly nudge (same link)
SMS:
"Good morning [CUSTOMERFIRST]! Just making sure yesterday’s invoice came through. Here’s the link again: [INVOICELINK] Thanks! [COMPANYNAME]. [OPTOUT]"

Email:
Subject: Quick nudge on your invoice [INVOICE_NUMBER]
Body: "Sharing the link again in case you need it: [INVOICE_LINK]. Pay by ACH to avoid card fees."

Day 3 — One live call (remove friction)
Call Talk Track:
"Hi [CUSTOMERFIRST], this is [NAME] from [COMPANYNAME] about Tuesday’s invoice. Any questions I can clear up or anything getting in the way of payment? I can text the link right now."

If voicemail:
"Hi [CUSTOMERFIRST], [NAME] at [COMPANYNAME]. Quick follow‑up on your invoice from [DATE]. If you need the link again or prefer ACH, text me back and I’ll send it. [PHONE]."

Day 7 — Final reminder + boundary
SMS:
"Final reminder: your [COMPANYNAME] invoice from [DATE] is now 7 days past due. Please settle today to keep your warranty/service active. Pay here: [INVOICELINK] [OPT_OUT]"

Email:
Subject: Final reminder — invoice from [DATE]
Body: "Please complete payment today to avoid service interruption on your warranty. Pay here: [INVOICE_LINK]. If you mailed a check, reply with the mail date so we can note the account."

Policy after Day 7 (residential, due‑on‑receipt):

  • Hold further non‑emergency/warranty visits until paid.
  • If a part return window is at risk, call once more to align payment timing.
  • For legitimate hardships, offer ACH today or split‑pay (document dates). Keep exceptions rare.

Step 4 — Policies that make this stick (terms, SMS, fees, warranty)

Make the rules clear so the cadence doesn’t wobble.

Residential vs. commercial:

  • Residential (default): Due on Receipt + 0‑1‑3‑7 cadence + Day‑7 boundary.
  • Commercial/PMs with written terms: Tag as NET‑30/45 and exclude from the residential cadence. Use statement cycles instead.

SMS compliance basics (U.S.):

  • Get explicit consent at booking. Log it.
  • Identify your business in every text and include opt‑out language (e.g., “Reply STOP to opt out”).
  • Don’t buy lists. Don’t text after opt‑out.

Fees & ACH positioning:

  • Prominently show ACH alongside card on the invoice page.
  • Consider a transparent card surcharge or cash/ACH discount where legal. Check your state rules and processor agreement first.

Instant payouts (optional):

  • Some CRMs offer instant payout for ~1% extra. Use during seasonal cash crunches if your Day‑0/1 collection rate is strong. Turn it off when cash stabilizes.

Warranty/Service policy language (paste into Terms):
“Warranty and non‑emergency service are available for accounts in good standing. Accounts past due may be scheduled after payment is received.”

Step 5 — Track two numbers (definitions, targets, quick reports)

Own two numbers. Fix everything else around them.

KPI 1 — % of jobs invoiced same‑day

  • Definition: Jobs completed where the invoice was sent by 11:59 pm local that day.
  • Target: 85%+ by Week 2; 95%+ by Week 4.
  • Action if low: It’s a timing problem. Re‑train driveway closeout; audit which techs lag; simplify price book items causing slowdowns.

KPI 2 — % of invoice dollars collected by Day 7

  • Definition: Residential invoice dollars paid within 7 calendar days of issue.
  • Target: 70%+ (residential mix). Adjust for seasonality and ticket size.
  • Action if low but KPI 1 is high: It’s a collections problem. Tighten scripts/tones, verify links, promote ACH, and ensure the Day‑3 call actually happens.

How to pull the numbers (quick paths; names may vary by version):

  • Jobber: Reports/Insights > Invoices > filter by Sent Date (last 7 days) and Payment Status. Export or save view. Also check “Average time to get paid.”
  • Housecall Pro: Reports > Invoices > filter by Created/Sent Date; add Status = Paid/Unpaid; calculate within 7 days. Save as a custom report.
  • ServiceFusion: Reports > Invoices > use Reminder/Invoice Date filters; sort by Status and Payment Date.
  • QuickBooks Online (fallback): Sales > Invoices > filter by Date and Status; export to CSV; add a Days‑to‑Pay column (Payment Date minus Invoice Date).

Friday 15‑minute review (owner + office):

  1. KPI 1 (same‑day invoiced): % and top 3 blockers.
  2. KPI 2 (paid by Day 7): % and patterns (techs, services, neighborhoods).
  3. One adjustment for next week (script tweak, ACH push, tech coaching).

Tool quick‑start — Jobber, Housecall Pro, ServiceFusion, QuickBooks (fallback)

Use these paths to get version‑proof setup. Exact labels may differ; the goal is the toggle + templates + schedule.

Jobber (starter path)

  • Payments: Settings > Payments & Deposits > Enable Online Payments (Card + ACH). Turn on Instant Payouts only if needed.
  • SMS: Settings > Client Communications > Enable Text Messages.
  • Invoices: Create > Invoice > Send as Text Message (test). Add “Invoice Reminders” schedule at 1, 3, 7 days.
  • Templates: Settings > Communications > Text Templates > add Day‑0 and Day‑1; add Day‑7 email template.

Housecall Pro (starter path)

  • Payments: Settings > Payments > Enable credit card + ACH (Bank Transfer).
  • SMS: Settings > Messaging > Turn on text notifications.
  • Invoices: Job > Finish > Send Invoice > Text (test the pay‑by‑text link). Set Automated Reminders for 1, 3, 7 days.
  • Templates: Settings > Automation > Message Templates (paste Day‑0/1/7).

ServiceFusion (starter path)

  • Payments: Settings > Payment Processing > Enable card + ACH if available with your processor.
  • SMS: Settings > Notifications/Reminders > Enable SMS; add opt‑out language.
  • Invoices: Invoices > Reminders/Automation > Add presets for 1, 3, 7 days from Invoice Date.
  • Templates: Settings > Communications > SMS/Email Templates.

QuickBooks Online (fallback)

  • Sales > Invoices > Turn on Online Payments (card + ACH if supported).
  • Reminders: Gear > Account & Settings > Sales > Reminders > Add 3 presets (1, 3, 7 days after due/issue).
  • Use QBO to send Day‑0 email immediately; text the link from your CRM or a secure payment link tool if QBO SMS isn’t available.

Rollout plan — do it this afternoon

Roll this in one focused block, then hold the line.

0:00–0:20 — Turn on payments + SMS. Test a $1 invoice to yourself.
0:20–0:40 — Paste templates (Day‑0, Day‑1, Day‑7) and schedule reminders.
0:40–1:00 — Tech huddle. Demo the driveway closeout. Each tech sends a test to their phone.
1:00–1:15 — Live test on 1 real job. Confirm the link opens and collects.
1:15–1:30 — Create the Friday report views and a whiteboard scoreboard.

This week’s question (post it on the board):
“What percentage of last week’s jobs did we invoice the same day?”
Set a target and run the cadence for 7 days. Adjust scripts Friday.